Monday, September 18, 2017

Too much DIY will kill you

Too much love will kill you. Well to much DIY can kill your career too.
But how much is too much? Some DIY is necessary to even become a good artist. So where to draw the line to find a professional to get your stuff in the right direction?

This discussion is really not easy but the last couple of days I bumped into quite many of these with a bit too much and the mindset of keeping it that way. The reality is that I see so many mistakes and loss of money while they haven't even got the rehearsal room in the basement.



Sunday, September 17, 2017

Return of Vlog

It has been a couple of good days in Barcelona on Future Music Forum. New friends and new views, old friends as well.
I guess the idea that gets the blog in a new light was during this conference.
I finally will make it also on Vblog. Yes, I tried two years ago. I didn't have the tools and formats ready back then. Now I have a better idea and a better overview. I guess I also found the solution to the biggest problem that I had with it. So I'm really hyped to take my little project to a new level.

So get out on my Youtube channel and subscribe. I'm aiming to release a new Vlog every Sunday. 
Here is my first one.

Discussions on stupidity.

Over the week on FMF I have heard so many of the issues I have brought up in the blog. Even that these stories are going on at higher levels.
One time we got into a battle who had the dumbest artist issue. I didn't win.
I less and less believe that I one day will see the Diy totally self-made. And start to more see that to much DIY is actually not good for the artist. Well, I have a bunch of new stuff coming up soon from this conference.

Tuesday, September 12, 2017

We will test you!

In bigger corporations they test their next employees, severe tests are usually done to get a good placement into a company. Why do people think this is not applying on when you seek out artists?

I mean in many cases you are gonna work with this artist for at least 10 years or even more. Do you really think we just take the first best that comes in the door with a good song?

Would you be late to an interview meeting with a company that you applied for a job? I guess not. Same here keep the times. And yes we work office hours so starting that you can only take meetings on Sundays between 2 and 6 when you have your rehearsal time, is really not a good opener.

Or even better call in and just ask them to take it another day since you are busy. Just forgetting that you are the one who applied not the opposite around.

Your first day on the work and you start by refusing to do some of the day to day things with the words "that isn't that cool". I guess they won't keep you after 6 months of trial period.

I guess phoning in a week after that you don't come in on Monday since you are spending time with your partner on a weekend trip to Paris and just want to extend that.

We bump into this all the time. I just wonder how many careers have been blown by idiot decisions.

Monday, September 11, 2017

Lost in the studio. Lost in the game.

I got a mail from a manager today. He has been complaining that his artist is not going that much forward. Actually, the whole thing was not moving that forward. I suggested getting to some conferences usually you get new contacts and you get things moving in some way. So I gave him a couple of suggestions of some that is pretty good.

Now he got back thanked for the suggestions but he didn't have time since they were spending time in the studio.

At the same time, I got a message from a band that they were soon ready with their new EP and since they had spent time in the studio the last six months they were keen on going out playing,

This is the greatest stupidity of them all. In the old days yes you were in the studio, then did PR and touring band then went back to the studio. That was the life cycle of an artist. Still somewhat for big mega artists. But for a new unknown artist that is just empty phrases.

In reality, most studio things happen when you don't have anything going on. The possibility that you will spend six months to record an album in a studio is not realistic. Not even the megastars are doing that. To put all other things on hold sitting and rot in the studio is just not an option either.

In this new world, I bump into artists that actually release two songs a week and still do three live shows and think that is the normal speed. You have to be in the limelight the whole time. My artists usually record between shows one day in the studio here, one weekend there. You do it between when you have days off during the touring, and the touring is always.

You are out when you start to say no to opportunities I usually say. But you are also out of the game if you stop looking for these opportunities.

What puzzles me is what the manager is doing in the studio at least he should be out there getting new opportunities for his artist. The artist the answer is possible that easy that they actually don't have anything going on so they spend time in the studio. In the end, it will just be hard to present the finished results. A release of a song is not much of an event today so you have to keep you busy in the feed of things that people are bombarded with all the time.


Friday, September 8, 2017

There is no compromises.

If you have started a business you know how much work and effort it takes. For example to start a restaurant you have to be there and work for years before you get profit and get it rolling so much that you can take time off and let other people work for you.

This effort is mainly the reason it's a certain kind of people that are fit to do this. Many are having a good life going to work get paid and have their time off. And that is okay, but as an artist, you have to expect to throw in, even more, effort than the usual company owner.

How much work that is are hard to grasp. Literally, it means that you have to take your work before everything else. You are gonna miss out your best friends birthday. That family reunion that you do every year, just forget it. Even miss your grandmothers funeral. It's really hard and unforgiven.

Having a relationship is really hard, you have to have a partner that is very understanding. There is a reason why people get together in bands even though the labels don't like it since it can be problems if you separate and still have to work with each other. Just this week I heard stories about how people had to choose between the partner and the career.

The thing I noticed is though that people get this information they still think they can compromise. Sure you need your day job to survive before the career takes off. And if you have a sucky job that is usually not a problem to discard before a gig. The problem I see is when the artist has another job like backgrounds singer, musician for hire, working on a music related job like on a PRO, but try to get a solo career. Many times they pick the paid job before the dream, mainly because they like the job but still is not satisfied.

I usually say that the career is over when you start saying no to shows or development.


Thursday, September 7, 2017

New insights how to do it and the two stories.

Just left my last guest from Live at Heart on the airport. And back again to continue to blog.

This is the great part of being at a festival and a conference, you meet so many new good people and get insights to so many new things. That is the driving force in my blog so I have a lot of posts to share over the next few days.

I did some really great jobs during the festival as well. We booked to showcases around the world and got new tours for several of my bands. Also the knowledge of backstabbing that this business is very famous for.

I'm very good friends with most of the speakers that get into Live at Heart and many artists, managers and other invite them to their gigs. Usually, though these stories you should not scream that you have done a deal.

One of the artists sought me up totally overexcited. One of my guests had been down to their gig and seen them. After the gig, they managed to get a short talk to the guest and had a fantastic conversation where they got suggestions and some good advice. Now they were certain that it was a done deal.

Later I was driving my guest to the airport and had to ask about the artist. My guest just sighed and said that the artist was miles from finished. In reality, the guest was not impressed at all. Of course, the questions the artists had was answered but also put in a way so they had a lot of things to work with.

Totally two stories!

And that is the thing. You really don't tell anyone that they suck in their face. Opportunities that are in front of you on the festival. It can happen but it can also be a case where they never reply your emails and calls.